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When it comes to App Store Optimization (ASO), the Apple App Store is mostly a black box. One of the most important assets to play with to increase. If there's enough space after your app name, try to add your main keyword in the app title. This is where apps with shorter names have an advantage. In the. The App store optimization process starts with keyword research and for that, you need to start with Seed keywords, this is not a unique process from ASO.

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Main ASO Factors · App Name/Title: The keyword placed in the title should be the one with the heaviest search traffic. · Keywords: To improve your search rankings. AppFollow's “Keyword Spy” tool has got your back! Keyword Spy lets you analyze and track the keywords for any app in the App Store. Keyword research for app store optimization (ASO) is the process of finding phrases that best describe your app or game and match users' search terms.

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The keywords in Google Play Store you select should properly describe your app, so people are encouraged to download it once they find the app in the search. If there's enough space after your app name, try to add your main keyword in the app title. This is where apps with shorter names have an advantage. In the. Keyword Tool uses a simple method to get keywords from Apple App Store. We take your seed search term, add different symbols before and after it, and place it.